Mass Media & Communication

A general research guide on mass media & communication

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Some suggested keywords for searching are listed below.

These links bring you to the library's discovery portal, which searches books, ebooks, articles, journals, and more. To narrow down your search, use the tools on the left-hand side of your results screen.


Advanced Search

Essential Databases

  • Communication & Mass Media Complete (EBSCO) Best Bet
    Full text for journal articles on television, journalism, film, communications and related fields.
  • Business Source Complete

    Business Source Complete provides full text for more than 2,300 journals, including full text for more than 1,100 peer-reviewed titles. This database provides full text back to 1886, and searchable cited references back to 1998. It covers all disciplines of business, including marketing, management, MIS, POM, accounting, finance and economics. Includes market research reports, industry reports, country reports, company profiles and SWOT analyses.

  • Communications and Mass Media (Gale OneFile)
    From marketing professionals to students studying for advanced degrees in linguistic theory, this collection provides current and accurate information in full-text from journals focused on all aspects of the communications field.
  • Google Scholar Featured
    Google Scholar provides a simple way to broadly search for scholarly literature using the familiar Google interface. Google Scholar helps you find relevant work across the world of scholarly research. If you are off-campus, use these instructions to set it up for full access to library resources.
  • Pop Culture Studies (Gale OneFile)
    Provides access to scholarly journals and magazines that both analyze and contribute to popular culture
  • Social Sciences Full Text
    This source indexes a wide variety of sources related to the social sciences including sociology, family studies, public administration, social work, etc.
  • SocINDEX with Full Text
    This database has full-text articles that cover all aspects of sociology and closely related areas of study.

Google Scholar

Google Scholar is another resource for finding research articles. Look on the right hand side of the screen for the "Check MCLA Full-Text" links that will bring you to the article in one of our databases. You can also look for the free PDFs listed on the right hand side. If you are off-campus, use these instructions to set it up for full access to library resources.

google scholarGoogle Scholar

 

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